INOVATIVE MANAGEMENT BASIC DEFINITIONS
Abstract
There are several factors that have been identified in both
theory and practice of management that influence the development of
modern entrepreneurial organizations. In recent years, innovative
management has been particularly prominent in this field, which is
given the role of a basic economic and social factor. In this paper, we
want to analytically and objectively present the innovative
management. Based on that, we came to the conclusion that
innovation is the key to the development of any business, but that it
differs significantly based on the type of business. For the effective
and efficient innovation implementation, it is necessary that every
entrepreneur and manager first gets acquainted in detail with the
potentials of their organization, and only then develop a strategy that
will ensure the growth and development of their business.
