CHALLENGES OF MEASURING PERFORMANCE IN THE NON-PROFIT SECTOR WITH A SPECIAL EMPHASIS ON CIVIC ASSOCIATIONS

Abstract

Measuring performance is one of the essential goals which
are set before modern management, since performance measurement
provides significant business information for the evaluation and
analysis of the achieved goals as well as the identification of potential
deviations that may arise in business due to decision making and
implementation processes. Since the domestic business environment
shows the presence of a constantly increasing number of civic associations, we will focus our study on performance measurement in
them, rather than some specific legal entities. The paper will analyze
the basic characteristics and nature of non-profit business, namely,
the main specificities of the domestic non-profit sector, with a special
focus on civic associations, including the main parameters of
performance measurement for the non-profit sector.