DIGITAL TRANSFORMATION OF ACCOUNTING-INSTITUTIONAL FRAMEWORK, CHALLENGES AND IMPLICATIONS FOR FINANCIAL STATEMENT ANALYSIS IN SERBIA
DOI:10.5937/etp2504037V
Keywords:
digital transformation, accounting functions, financial reporting, financial statement analysis, information technologies, business analyticsAbstract
Digital transformation of contemporary accounting is
changing the way financial information is collected, processed,
and interpreted, thereby transforming traditional accounting
functions into a dynamic analytical and managerial system. The
aim of this study was to examine how digital technologies
influence the structure and analytical usability of accounting
data, with particular reference to the institutional and
technological framework in Serbia. Using a desk research approach, the study analyzes theoretical models, regulatory
documents, relevant literature, and the practices of selected
companies listed on the Belgrade Stock Exchange.The results
show that digital transformation contributes to greater accuracy,
transparency, and efficiency of financial reporting, but its full
analytical application has not yet been achieved. A gap has been
identified between formally introduced digital processes and the
actual integration of analytical tools into accounting practice.
Key challenges relate to the standardization of formats, the
development of digital competencies, and data security.The study
indicates that digital accounting in Serbia represents a
transitional phase between technical digitalization and analytical
transformation. The findings have scientific significance in the
systematization of contemporary approaches to digital
accounting and practical value for improving institutional and
professional capacities in the field of financial reporting and
analysis.
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